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The aesthetic side of plastic

What if plastic had an expressive potential still to be explored? We talked about it with three big designers...


Irreplaceable paper

A small guide to paper, to keep under the desk like a cheat note for an exam ...


The dark art of Stranger & Stranger

A conversation with Ivan Bell, founder and CEO of the prestigious and famous agency based in London, NYC and San...


Sculpting water

Glass packaging for mineral water is a technical and creative challenge loved by designers and architects...


PepsiCo's recipe for innovation

Conversation with Mauro Porcini, first Chief Design Officer in the history of PepsiCo...